Fundraising for Diabetes Research

Fundraising strategies for diabetes research and prevention organizations.

Diabetes affects over 37 million Americans, creating a massive base of personally connected potential donors. Fundraising that combines education with giving opportunities reaches this audience effectively.

Strategies That Work

  1. Diabetes walk — peer-to-peer events during National Diabetes Month (November)
  2. Healthy cooking fundraiser — cooking classes or cookbook sales that raise funds and educate
  3. Camp sponsorship — donors fund diabetes camp for children with Type 1 diabetes
  4. Research thermometer campaign — a visual tracker showing progress toward a specific research goal
  5. Blue circle campaign — the international diabetes awareness symbol drives social media giving
  6. Pharmacy and healthcare partnerships — industry sponsors fund education and screening programs

Donor Motivations

Diabetes donors are often patients, family members, or healthcare professionals. Speak to the daily reality of living with diabetes, and show how research funding improves quality of life.

GiveLink's recurring giving tools help diabetes organizations build monthly sustainer programs that fund ongoing research between major campaign pushes.

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